15 plus 25 More Things That Make Your Website Friendly

Online Business, Promotion and Marketing April 15th, 2009 | No Comments »

From our estimates, with over 25 billion web pages just on Google.com, a business or ecommerce site has to be in the top 10% of web sites to survive *.

If not search engine friendly and optimized, a site’s pages will not achieve a Top 10, or even a Top 30 ranking with Google and will get no significant visitor traffic.

In addition when you get visitor traffic to your web pages those pages and your web site have to be people friendly as well. Otherwise visitors bounce off your pages and rarely take the action you expected. If you operate an ecommerce site, they also don’t purchase enough products for you to run the business.

If you want to know how well your site is search engine friendly you could complete our web quiz and online tutorial. By answering 10 questions about your website you can determine its performance on a search engine friendly / optimization scale.

Following the web quiz there is an online tutorial that explains why each of almost 50 factors are considered to be important to any web site wanting to succeed with the search engines. You can see if your site passes the test and follow our tutorial by visiting our search engine optimization tutorial page.

If your website scores highly for being search engine friendly, does it also have what it takes to pass our people user friendly test as well ?

Below are just 15 out of 40 factors a web site should have to be user friendly for people visiting the site. These are in addition to the 50 factors we have already identified for a site to be search engine friendly.
There are also quite a number of characteristics a web site should NOT have and we also include some of those in our test.

Clear call to take action
Brief summary about the page
Unique page title that includes topic
Multiple methods of contact
Related terms on a page relevant to topic
Content with sufficient white space
Content that is well formatted
Content that is easy to read
Pages that load quickly and fully into a browser
Trust logos & site security seals
Clear and concise overview of what’s offered
Key pages reached in no more than two clicks
Brief description that includes topic
A clear guarantee & refund policy
A modern professional looking site design

If you want to see if your web site passes for being user friendly, take our other online tutorial web quiz. By answering a series of questions about your site you can see how well it scores on a people user friendly scale.

During the test we also present the answers to the questions that would have given you a top score and explain why each aspect of a site is considered to be important.

The web quiz that will make you more user aware is on our optimization tutorial page.

We don’t ask you to join anything, or provide your name or email address.

*For more details visit our Blog.