The internet has become all the rage these days. Don’t send a letter, pop it on an email. Share and Enjoy:
Posts Tagged ‘ Advertising and Marketing ’
Zig When They Zag – And Stand Out
Posted on November 20, 2009 – Tags: Advertising and Marketing, Business, Business-to-consumer, Direct Mail, Direct-response marketing, internet, Mail, Mail order, marketing, Scott Bywater, writing
Build Trust With A Favour Bank
Posted on November 17, 2009 – Tags: Advertising and Marketing, Advertising mail, Business, Copywriting, favor bank, favour bank, giving, Hare Krishna, marketing, Robert Cialdini, Scott Bywater, website
I remember reading a book by Paulo Coelho a few years ago when I came across the concept of the favour bank. Share and Enjoy:
Curing Versus Healing
Posted on November 13, 2009 – Tags: Advertising, Advertising and Marketing, Business, Lead generation, marketing, Marketing strategy, Online Business, Scott Bywater, Social network service, tips, website
On Thursday night, I had some really bad back pain. So on Friday I went to my chiropractor. Share and Enjoy:
The Ultimate Security
Posted on November 11, 2009 – Tags: Advertising and Marketing, Bank account, Business, Business-to-consumer, Copywriting, Knowledge, marketing, money, Scott Bywater, Security, Self-help, writing
I can remember times when I didn’t feel very secure. For instance, when I was dead broke after finishing up with the hairdressing salon and didn’t have enough money to eat. Share and Enjoy:
Sincerity: the ‘Secret Sauce’ for Effective Marketing
Posted on November 10, 2009 – Tags: Advertising and Marketing, Business, Customer, Human, Judy Murdoch, marketing, Relationship marketing, relationships, Sales, sincere, Small Business, Word of mouth
A couple years ago, I was talking with someone who was, for me, a very challenging client. I’m all about cultivating relationships that result in opportunities to sell. Share and Enjoy:








